Manager, Partnership Marketing

Toronto Blue Jays

POSITION SUMMARY:

We are looking for a passionate, client-centric marketing professional to join the Toronto Blue Jays Partnerships team. Reporting to the Director, Partnership Marketing, this full-time position is responsible for leading a portfolio of the Club’s corporate partnerships with industry-leading brands.

 

ABOUT THE TEAM:

The Toronto Blue Jays’ Partnerships team is responsible for developing & executing integrated marketing partnerships with top-tier brands. Our team builds customized marketing solutions that drive business results for our partners and help grow the Blue Jays brand across Canada. We work collaboratively with stakeholders across the organization to develop meaningful pitches for prospective clients, and to bring each of our partnerships to life whether that be at Rogers Centre or in communities across the country.

 

KEY ACCOUNTABILITIES:

  • Lead the day-to-day management of a portfolio of the Club’s corporate partnerships.
  • Build trusting relationships with peers across the organization, senior leaders at our corporate partners and with other stakeholders such as agencies, vendors, and consultants.
  • Develop a strong understanding of each of your partner’s businesses and industries to help deliver exceptional partnership results.
  • Lead the planning, development, and execution of partnership assets and campaigns from start to finish.
  • Lead/manage a team of Coordinator(s) and/or Seasonal Associate(s)
  • Use data and insights to develop partnership strategies and execute integrated marketing campaigns that achieve our partner’s business objectives and help grow the Blue Jays brand.
  • Collaborate with key internal stakeholders to help bring our partnerships to life and enhance the experience of Blue Jays fans at Rogers Centre and across Canada.
  • Develop, manage and be accountable for partner workback schedules and annual budgets.
  • Work alongside the Partnership Development & Strategy teams to seamlessly onboard new partners to the organization, identify partner KPIs, measure key metrics throughout the season, and present results on an annual basis.
  • Lead the development and presentation of year-end recap reports for your portfolio of clients.
  • Support the Partnership Development and Strategy teams in the partner renewal process.
  • Identify potential internal and external commercial issues and proactively develop solutions in a collaborative fashion.
  • Proactively identify trends and best practices in the sports marketing/sponsorship industry to incorporate within our business.
  • Organize and manage key departmental functions such as gameday roles and responsibilities, partner events, road trips, etc.

QUALIFICATIONS:

  • 4-7 years of Marketing, Strategy, Partnership, Sponsorship and/or Client Management.
  • University Degree (Marketing and/or Business specialty preferred).
  • Proven experience and success with client servicing is required.
  • Leadership experience.
  • Ability to train, motivate, and effectively delegate responsibilities.
  • Strong team player. Open to perform other duties and responsibilities as assigned to deliver exceptional client experiences and support peers on the Partnerships team.
  • Ability to function in a fast-paced environment and effectively multi-task with attention to detail and sound judgment.
  • Strong relationship skills required to work with top-tier clients and internal leaders.
  • Critical and strategic thinker; ability to be proactive and offer solutions internally and to clients.
  • Effective budgeting and financial management skills.
  • Strong and clear written and verbal communication
  • Strong time management skills; required to work under pressure and rise to creative challenges under tight deadlines.
  • Over-communicates the necessary information.
  • Assets we are looking for: Creative design & presentation skills, brand management experience, experience leveraging social & digital marketing tactics, familiarity with experiential activations.
  • Hours outside of a typical workday are required to work games and events (includes evenings, weekends and holidays).
  • Ability to travel to destinations across North America on occasion (up to 10%).
  • Ability to work from Rogers Centre.

Blue Jays has a strong commitment to diversity, accessibility and inclusion. Everyone who applies for a job will be considered. We encourage individuals from underrepresented groups to apply and join us in shaping the future of our club. Together, we will build a team that reflects the richness of the game and the communities that we represent.

Throughout the recruitment process, we are dedicated to working with candidates who have accessibility needs to ensure they have the necessary support to perform at their best. Questions regarding accessibility throughout the recruitment process can be directed to tbj.careers@bluejays.com.