BOARD
2020/2021 SMCC Board of Directors
The Board of Directors of the Corporation are elected representatives that oversee and direct the activities of SMCC. The Board of Directors are responsible for managing the affairs, activities and property of SMCC and have the authority and responsibility for establishing the overall direction and general operating policies of SMCC with respect to matters of general interest to all members. The Board is expected to represent the best interests of the members and the organization.

Laura Amantea, Director at Large
Chair, SMCC Marketing Committee
Title: Senior Director, Marketing Communications
Organization: SkipTheDishes
Sponsorship Marketing Sector: Brand

Anthony Attard, Director at Large
Chair, SMCC Nominations and Elections Committee
Title: Vice President, Sports & NHL Sales
Organization: Sportsnet
Sponsorship Marketing Sector: Property

Bill Cooper, Director at Large
Special Projects
Title: Managing Director & Chief Operating Partner
Organization: TTG Canada
Sponsorship Marketing Sector: Agency

Neal Covant, Director at Large
Special Projects
Title: Vice President, Client Service - North America
Organization: IMI International
Sponsorship Marketing Sector: Agency

George Dudas, Director at Large
Chair, SMCC Business Development Committee
Title: Director, Business Development - Global Partnerships
Organization: NHL Enterprises
Sponsorship Marketing Sector: Property

Francis Dumais, Director – Montreal Market
Chair, SMCC Activate! Mentorship Program
Title: Managing Partner, Co-founder
Organization: Elevent
Sponsorship Marketing Segment: Agency

Lisa Ferkul, Director at Large
Vice-Chairperson of the Board
Title: Chief Marketing Officer
Organization: Golf Canada
Sponsorship Marketing Sector: Property

Julian Franklin, Director at Large
Chair, SMCC Diversity, Equity & Inclusion Committee
Title: President
Organization: Franklin Management Group
Sponsorship Marketing Sector: Agency

Ryan Hudecki, Director at Large
Special Projects
Title: Chief Operating Officer
Organization: Canadian Hockey League Properties
Sponsorship Marketing Sector: Property

Sion Ishmael, Director at Large
Chair, SMCC Education Committee
Title: Account Director
Organization: Publicis Sport & Entertainment
Sponsorship Marketing Sector: Agency

Jenn Johnson, Director – Calgary Market
Title: Managing Director, Sponsorship & Community Initiatives
Organization: ATB Financial
Sponsorship Marketing Sector: Brand

Paul Joliat, Director at Large
Special Projects
Title: Assistant Vice President, Philanthropy & Sponsorships
Organization: Sun Life Financial
Sponsorship Marketing Sector: Brand

Marsha-Gaye Knight, Director at Large
Special Projects
Title: Manager, Partnership Marketing, CBC Sports & Olympics
Organization: CBC
Sponsorship Marketing Sector: Brand

Steven Lewis, Director at Large
Chairperson of the Board
Title: Co-Founder & President
Organization: XMC
Sponsorship Marketing Sector: Agency

Leah MacNab, Director at Large
Special Projects
Title: Managing Director
Organization: National Basketball Association
Sponsorship Marketing Sector: Brand

Eric Nachman, Director at Large
Treasurer
Title: Director, Marketing
Organization: Tangerine Bank
Sponsorship Marketing Sector: Brand

Mark Palmer, Director at Large
Board Liaison, CMA Partnership
Title: Director, Corporate Partnerships
Organization: Toronto Blue Jays Baseball Club
Sponsorship Marketing Sector: Property

Tristian Reid, Director at Large
Special Projects
Title: Account Director
Organization: LiveGauge
Sponsorship Marketing Sector: Agency

Tania Richards, Director – Vancouver Market
Title: President
Organization: Collective X Agency
Sponsorship Marketing Sector: Agency

Arthur Sylvestre, Director at Large
Special Projects
Title: Marketing Director - Sponsorships, Partnerships, Media & Digital
Organization: Danone Canada
Sponsorship Marketing Sector: Brand
Responsibilities of the Board of Directors
The Board of Directors of the Corporation are elected representatives that oversee and direct the activities of SMCC. The Board of Directors are responsible for managing the affairs, activities and property of SMCC and have the authority and responsibility for establishing the overall direction and general operating policies of SMCC with respect to matters of general interest to all members. The Board is expected to represent the best interests of the members and the organization.
Board of Directors Eligibility Requirements
- Must be an active member of SMCC;
- Must have several years of industry experience;
- Must have an established network in the industry;
- Must hold a senior leadership position in the industry;
- Experience on an SMCC committee is preferred; and
- Director positions for the Vancouver market, Calgary market and Montreal market must be primarily located in Vancouver, British Columbia, Calgary, Alberta and Montreal, Quebec; Director at Large positions can be located anywhere in Canada.