BOARD

2022/2023 Board of Directors

Over the summer months, the Board of Directors of the Sponsorship Marketing Council Canada invited applications for five (5) Director at Large positions and one (1) Director, Calgary Market position on the Board of Directors for a term of up to three (3) years beginning in November 2022.

Thank you to all who submitted applications for the 2022-23 SMCC Board of Directors. It is our pleasure to inform you of the nominations received for all positions here.

Voting Eligibility

In accordance with SMCC bylaws, each organization shall have one official representative who is eligible to vote. Only Primary Members in good standing are eligible to vote in the SMCC Board Election. All Primary Members will receive a separate email from ElectionBuddy. Please make sure to keep an eye on your inbox for your voting link, and be sure to check your spam folder if it does not arrive soon.

Election Process

Please assist us with this final step in the election process by reviewing the candidate materials online and then completing the online vote. We are using an online election system, ElectionBuddy to tabulate votes. Voting members should have received a separate email with a unique voting access key and instructions on how to cast a vote. The unique access key should not be shared unless you would like someone else from your organization to vote on your behalf (voter proxy).

Elections will take place by an electronic vote on the ElectionBuddy platform until October 14, 2022 at 11:59PM PT.

The Elections Committee will tabulate the results of the election and present them to the Board. The Board will appoint duties to the elected officials as determined by the election results and will put forward a motion for the Slate of Directors, which will be ratified at the Annual General Meeting in November.

If you have any questions about the SMCC Board of Directors application and election processes, please contact the SMCC Office.

2021/2022 SMCC Board of Directors

The Board of Directors of the Corporation are elected representatives that oversee and direct the activities of SMCC. The Board of Directors are responsible for managing the affairs, activities and property of SMCC and have the authority and responsibility for establishing the overall direction and general operating policies of SMCC with respect to matters of general interest to all members. The Board is expected to represent the best interests of the members and the organization.

Laura Amantea, Director at Large
Chair, SMCC Marketing Committee

Title: Senior Director, Marketing Communications
Organization: SkipTheDishes
Sponsorship Marketing Sector: Brand

Anthony Attard

Anthony Attard, Director at Large
Chair, SMCC Nominations and Elections Committee

Title: Vice President, Sports & NHL Sales
Organization: Sportsnet
Sponsorship Marketing Sector: Property

Bill Cooper, Director at Large
Special Projects

Title: Managing Director & Chief Operating Partner
Organization: TTG Canada
Sponsorship Marketing Sector: Agency

Neal Covant, Director at Large
Special Projects

Title: Vice President, Client Service - North America
Organization: IMI International
Sponsorship Marketing Sector: Agency

George Dudas, Director at Large
Chair, SMCC Business Development Committee

Title: Director, Business Development - Global Partnerships
Organization: NHL Enterprises
Sponsorship Marketing Sector: Property

Francis Dumais, Director – Montreal Market
Chair, SMCC Activate! Mentorship Program

Title: Managing Partner, Co-Founder
Organization: Elevent
Sponsorship Marketing Segment: Agency

Lisa Ferkul, Director at Large
Vice-Chairperson of the Board

Title: Chief Marketing Officer
Organization: Golf Canada
Sponsorship Marketing Sector: Property

Julian Franklin

Julian Franklin, Director at Large
Chair, SMCC Diversity, Equity & Inclusion Committee

Title: Vice President, Partnership Development & Strategy
Organization: MLSE
Sponsorship Marketing Sector: Property

Ryan Hudecki, Director at Large
Special Projects

Title: Chief Operating Officer
Organization: Canadian Hockey League Properties
Sponsorship Marketing Sector: Property

Sion

Sion Ishmael, Director at Large
Chair, SMCC Education Committee

Title: Senior Manager, Brand
Organization: Deloitte
Sponsorship Marketing Sector: Brand

Jenn Johnson, Director – Calgary Market

Title: Managing Director, Sponsorship & Community Initiatives
Organization: ATB Financial
Sponsorship Marketing Sector: Brand

Paul Joliat, Director at Large
Special Projects

Title: Assistant Vice President, Philanthropy & Sponsorships
Organization: Sun Life Financial
Sponsorship Marketing Sector: Brand

Marsha-Gaye Knight

Marsha-Gaye Knight, Director at Large
Special Projects

Title: Manager, Partnership Marketing, CBC Sports & Olympics
Organization: CBC
Sponsorship Marketing Sector: Brand

thumbnail (1)

Steven Lewis, Director at Large
Chairperson of the Board

Title: Co-Founder & President
Organization: XMC
Sponsorship Marketing Sector: Agency

Leah MacNab

Leah MacNab, Director at Large
Special Projects

Title: Managing Director
Organization: National Basketball Association
Sponsorship Marketing Sector: Property

Eric Nachman, Director at Large
Treasurer

Title: Director, Marketing
Organization: Tangerine Bank
Sponsorship Marketing Sector: Brand

Mark Palmer, Director at Large
Board Liaison, CMA Partnership

Title: Director, Corporate Partnerships
Organization: Toronto Blue Jays Baseball Club
Sponsorship Marketing Sector: Property

Tristian Reid

Tristian Reid, Director at Large
Special Projects

Title: Account Director
Organization: LiveGauge
Sponsorship Marketing Sector: Agency

Headshots: Tania

Tania Richards, Director – Vancouver Market

Title: President
Organization: Collective X Agency
Sponsorship Marketing Sector: Agency

thumbnail

Arthur Sylvestre, Director at Large
Special Projects

Title: Marketing Director - Sponsorships, Partnerships, Media & Digital
Organization: Danone Canada
Sponsorship Marketing Sector: Brand

Responsibilities of the Board of Directors

The Board of Directors of the Corporation are elected representatives that oversee and direct the activities of SMCC. The Board of Directors are responsible for managing the affairs, activities and property of SMCC and have the authority and responsibility for establishing the overall direction and general operating policies of SMCC with respect to matters of general interest to all members. The Board is expected to represent the best interests of the members and the organization. 

Board of Directors Eligibility Requirements

  1. Must be an active member of SMCC;
  2. Must have several years of industry experience;
  3. Must have an established network in the industry; 
  4. Must hold a senior leadership position in the industry;
  5. Experience on an SMCC committee is preferred; and
  6. Director positions for the Vancouver market, Calgary market and Montreal market must be primarily located in Vancouver, British Columbia, Calgary, Alberta and Montreal, Quebec; Director at Large positions can be located anywhere in Canada.